Jorge Paulo Lemann

Brazilian entrepreneur, co-founder of 3G Capital and one of the greatest investors in modern history.

Profile

Jorge Paulo Lemann is a Brazilian billionaire businessman and investment banker who co-founded 3G Capital, one of the world's most successful private equity firms. Known for his efficiency-driven capitalism and meritocratic management style, Lemann has transformed global brands like Budweiser, Burger King, and Kraft Heinz. His investment philosophy combines cost-cutting precision with long-term value creation, making him one of the most influential business leaders from Latin America.

Areas of Impact

• Efficiency capitalism and operational excellence
• Global corporate transformations
• Meritocratic management model
• Strategic partnerships and mega-mergers

Key Achievements & Philosophy

• 3G Capital: Co-founded one of the world's most successful private equity firms.
• AB InBev: Built the world's largest beer company through strategic acquisitions.
• Zero-Based Budgeting: Pioneered efficiency models that became industry standards.
• Talent Development: Created a unique culture of high performance and meritocracy.
• Warren Buffett Partnership: Strategic alliance with Berkshire Hathaway for major deals.

Notable Quotes

"Dreaming big and dreaming small takes the same effort."
"Good people with the right model can build anything."
"Cost is like fingernails - you have to cut them constantly."